We live in an increasingly virtual world. Suppliers of consumer products still live very much in a physical world. More and more, retailers and consumers are asking suppliers to provide more and more flexible virtual data describing their physical product and inventories.

Catalog Science, a spinoff company from Doba, is building technology to make this process of virtual inventory data aggregation, exchange, manipulation, flexibility, control, and publishing more streamlined. Look for our launch in 2010.

In the meantime, if you'd like to be kept in the loop...